“Life imitates professional wrestling — much more than it imitates what most people think of as art. Al has a great instinct for both, and that makes this read worth your time.” — Eric Bischoff
In the late ’90s, wrestling journeyman Al Snow looked in the mirror and saw a man who needed help, a man whose reputation within the wrestling industry was excellent but whose career was going nowhere. Channeling his frustration into what would become his best-known gimmick, Al began talking to (and through) a mannequin head. With Extreme Championship Wrestling, Al reinvented himself as an unhinged neurotic and became one of the hottest acts in the most cutting-edge promotion in America when wrestling’s popularity was at its peak. This led to a journey back to the industry’s main stage, World Wrestling Entertainment, during the wildly popular Attitude Era and into his role as trainer and father figure on the MTV reality show Tough Enough.
Now, after 35 years in the industry, Al Snow tells the stories of the unbelievable events that formed his career, from in-ring recollections to out-of-ring escapades, including drunken midnight excursions with a van full of little people, tasers at autograph signings, and continual attempts on his life by assorted members of the animal kingdom. Self Help is Al Snow at his best, delivering what everybody wants and needs.
“Funny, informative, and sometimes brutally honest, Self Help is a gripping account of the 35 year career of Al Snow. 4.5 out of 5 styrofoam heads.” — Dangerous Dan’s Book Blog
“This is one of the better wrestling books I have read in a while . . . This is a surprising, appealing read of a man that had some fun, while also admitting at times that he wasn’t seeing the bigger picture. . . Al Snow’s book will be well worth the time reading.” — Lance Writes blog
“The story of how Al Savern became Al Snow is weaved in an entertaining and educational way . . . Buy this book and enjoy the tales of Al Snow.” — Kayfabe Wrestling Radio
“Self Help is, simple, a terrific read. . . the book documents Snow’s life and career in a way that entertains, educates, and enthrals.” — SLAM! Wrestling
“Recommend this book to wrestling fans, or fans of Al Snow, simply because it is entertaining . . . you’ll find lots to keep your interest in these pages.” — I’ve Read This blog