Dinner on Mars

Sales and Market Bullets

  • TWO FOOD AND SCI-FI GEEKS IMAGINE HOW TO FEED A COLONY ON MARS: Through this thought experiment, Newman and Fraser discover how food production on planet Earth can and must change.
  • TRENDING: How likely is it that countries begin announcing research into producing food on Mars? Quite! This book has its finger on the pulse of the new technology.
  • NPR SCIENCE FRIDAY BOOK CLUB PICK: Newman’s previous book, Lost Feast, was chosen as an NPR Science Friday Book Club pick, sparking discussion nationwide.
  • FANTASTIC PROMOTERS:
    • Authors are popular and admired commentators on food issues; both have been featured on NPR, and both are social media natives. Newman has advised governments on food policy and sustainability.
    • Evan D.G. Fraser has written over 50 op-eds for a range of publications, including CNN and the Guardian, and wrote two popular non-fiction books about food and food security. He has co-produced and co-hosted for the CBC podcast Ideas, has a web video with over 600,000 views, and has 10K Twitter followers.

Audience

  • For foodies, natural history buffs, environmentalists
  • Readers of Michael Pollan
  • Readers of Billion Dollar Burger and Clean Meat
  • Fans of WIRED
  • People interested in molecular gastronomy
  • Listeners of NPR’s Science Friday
AUTHOR

Lenore Newman

Lenore Newman is the Canada Research Chair in Food Security and the Environment at the University of the Fraser Valley. She is the author of the acclaimed Speaking in Cod Tongues: A Canadian Culinary Journey and the award-winning Lost Feast: Culinary Extinction and the Future of Food. She divides her time between Vancouver and Roberts Creek, BC.

Evan D.G. Fraser is the Director of the Arrell Food Institute at the University of Guelph. He is the author of Beef: The Untold Story of How Milk, Meat, and Muscle Shaped the World and Empires of Food: Feast, Famine, and the Rise and Fall of Civilizations. He lives in Guelph, ON, with his wife and three children.


Reviews

“This culinary cosmic outing is as creative as it is informative.” — Publishers Weekly, starred review
“This slim volume is a fun read and easy to digest. Fraser and Newman manage to critique our current food systems with just the right amount of speculation and none of the sermonizing. What’s more, they leave readers with the knowledge that one of our greatest strengths — culinary or otherwise — is creativity. And that will serve us just as well on Earth as on Mars” — Literary Review of Canada
“Newman and Fraser’s thought experiment of what people would eat in their imaginary Martian settlement of BaseTown also serves as a lesson in how we might improve food systems here on Earth.” — National Post
“Feeding a human colony on the Red Planet would be a staggering challenge. But the technologies we’d use there could help humanity vastly improve how we produce food here — on Earth — providing more nutrition more fairly with far less damage to our planet’s essential natural systems than today’s food technologies. This is a wonderfully creative and entertaining book that’s packed with vital insights on every page. Newman and Fraser are master storytellers, and in Dinner on Mars they offer a feast of science, foresight, history, and imagination that satisfies our hunger for hope in a time of crisis.” — Thomas Homer-Dixon, Executive Director, Cascade Institute, author of Commanding Hope: The Power We Have to Renew a World in Peril
“The book is an eccentric conversation between two wise prophets, Evan D.G. Fraser and Lenore Newman, about what’s wrong with our planet’s agriculture and how it could be right…Rather than setting out a dull prescription, Fraser and Newman deliver a raft of saucy solutions, taken from their impassioned debates over Zoom during lockdown.” — Broadview Magazine
“Highly recommended, fascinating, and extremely relevant to life on Earth, Dinner on Mars is a book I’ll be recommending to many of my friends.” — Tamaranth’s Creative Writing blog
“A fun and fascinating read, Dinner on Mars is a book I highly recommend to anyone asking questions about how we should eat for a healthier, cooler, and happier Earth.” — The British Columbia Review

Awards

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Excerpts & Samples ×

“This culinary cosmic outing is as creative as it is informative.” — STARRED review, Publishers Weekly

From Impossible Burgers to lab-made sushi, two witty, plugged-in food scientists explore leading-edge AgTech for the answer to feeding a settlement on Mars — and 9 billion Earthlings too

Feeding a Martian is one of the greatest challenges in the history of agriculture. Will a Red Planet menu involve cheese and ice cream made from vats of fermented yeast? Will medicine cabinets overflow with pharmaceuticals created from engineered barley grown using geothermal energy? Will the protein of choice feature a chicken breast grown in a lab? Weird, wonderful, and sometimes disgusting, figuring out “what’s for dinner on Mars” is far from trivial. If we can figure out how to sustain ourselves on Mars, we will know how to do it on Earth too. In Dinner on Mars, authors Fraser and Newman show how setting the table off-planet will supercharge efforts to produce food sustainably here at home.

For futurists, sci-fi geeks, tech nuts, business leaders, and anyone interested in the future of food, Dinner on Mars puts sustainability and adaptability on the menu in the face of our climate crisis.

Sales and Market Bullets

  • TWO FOOD AND SCI-FI GEEKS IMAGINE HOW TO FEED A COLONY ON MARS: Through this thought experiment, Newman and Fraser discover how food production on planet Earth can and must change.
  • TRENDING: How likely is it that countries begin announcing research into producing food on Mars? Quite! This book has its finger on the pulse of the new technology.
  • NPR SCIENCE FRIDAY BOOK CLUB PICK: Newman’s previous book, Lost Feast, was chosen as an NPR Science Friday Book Club pick, sparking discussion nationwide.
  • FANTASTIC PROMOTERS:
    • Authors are popular and admired commentators on food issues; both have been featured on NPR, and both are social media natives. Newman has advised governments on food policy and sustainability.
    • Evan D.G. Fraser has written over 50 op-eds for a range of publications, including CNN and the Guardian, and wrote two popular non-fiction books about food and food security. He has co-produced and co-hosted for the CBC podcast Ideas, has a web video with over 600,000 views, and has 10K Twitter followers.

Audience

  • For foodies, natural history buffs, environmentalists
  • Readers of Michael Pollan
  • Readers of Billion Dollar Burger and Clean Meat
  • Fans of WIRED
  • People interested in molecular gastronomy
  • Listeners of NPR’s Science Friday

Reader Reviews

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Details

Dimensions:

232 Pages
8.5in * 5.5in * 0.5346in
0.77lb

Published:

October 11, 2022

City of Publication:

Toronto

Country of Publication:

CA

Publisher:

ECW Press

ISBN:

9781770416628

Featured In:

All Books

Language:

eng

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